Education 2.0 & 3.0

Let’s just call it evolution. Take a quick trip to the other side of town, the other side of the country, or even the other side of the world, and it quickly becomes evident that our lives have drastically evolved due to technology.  Gone are the days of walking into any old restaurant and hoping for the best meal. Today we ask our smart devices where we can find the best burritos.  Need a good Pilates class? We quickly check Yelp reviews.  And, instead of filing those business cards we collected in a drawer, we simply go back to the office to connect on LinkedIn. And, here lies the problem. Many of us, especially leaders who aren’t looking for a job, aren’t doing a very good job putting our best profile forward.

“Tacky photos, incomplete sentences, poor spelling or grammar, and a lack of effort placed on who you are and what you stand for vs. just focusing on what you've accomplished in your career, are a few turn-offs for our team,” says Brian Mohr, cofounder and managing director of executive search firm, Y Scouts, based in Scottsdale, Arizona. “LinkedIn reveals how people present themselves to the world of business.”

Mohr’s statements, as an executive recruiting professional, may not be all that surprising, until you consider the level of employee his firm is looking to recruit—the rock star leader who probably doesn’t have their next career move on their radar.