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Scoop.it!
Are you on your way down into the nine circles of marketing hell? Are you or is your website guilty of any of these marketing sins? Find out now! Via Shannon K. Steffen, donhornsby 
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![How To Find Openly Licensed Educational Resources You Can Use [Infographic] | A New Society, a new education! | Scoop.it](https://img.scoop.it/UEhtZjmMpwB5jMfdGK4baTl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Posted by Jeff Hurt
"Most of us turn to the internet when we are looking for resources to use for a presentation, report or article. The internet holds the key to so many robust resources.
"Yet how many of these resources can you legally use for free? How many of them can you adapt?
"That’s where Open Educational Resources (OER) can help. Here’s an infographic from the Center for Open Educational Resources and Language Learning (at the University of Texas at Austin) that can help." Via Jim Lerman
Paula Correia's curator insight,
April 19, 2013 5:01 AM
Que recursos educacionais licenciados pode usar legal e gratuitamente? Os Open Educational Resources (OER) podem ajudar [ Ver Infográfico].
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"Visit Wonderopolis®. It’s a place where wonder and learning are nurtured through the power of discovery, creativity and imagination. Wonderopolis is brought to life by the National Center for Family Literacy (NCFL)..." Via Beth Dichter
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Amanda Bell, grammar school principle looks at content curation today and feels barrier to entry is nonexistent and may be hampering our ability to find information that has any depth and may not be accurate. She worries that this will not be good especially for young people who are just starting out beginning to learn about the world.
My input:
I say, curation is a news delivery system for those who have already found their trusted sources and a research tool for those who have not. We're at the beginning stages on content curation, cream always rises to the top. I am definitely of the opinion that those who are driven to learn and understand something will delve deeper to find the truth no matter what.
What do you think?
Excerpt:
In an article posted by Popova about Eli Pariser's new book, The Filter Bubble: Algorithm vs Curator & the Value of Serendipity, she asks whether it is a good thing that the web filters content for us.
It can be argued that old media (newspapers, radio, television) have always been selective and in more recent times their reach has spread beyond a single city or country. In fact, there has been global sanitising of the media networks' news headlines owing to the immediacy of access to information (including each other's information) thanks to effective and fast new communication technologies.
The question here, however, is whether the role of curator is any more sophisticated in these online contexts than the old media position of editor.
Via janlgordon
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Scoop.it!
Scoop.it is a great platform for curating web based content and collecting together your own portfolio or reading lists to share with the world. One of my major problems though with Scoop.it, used to be finding the articles and links I had saved and searching for useful articles on other Scoop.it. Via Nik Peachey
Cynthia Peterson's curator insight,
September 28, 2013 3:01 PM
Ensure your transliterate students know how to search Scoop.it as well as use it to share their curated sites.
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Futurist Thomas Frey gives us some fascinating predictions for the very exciting year ahead. It's a great post with essential information to shift your thinking and get ready for 2012.
My intro:
There were so many things that I could comment on but my primary focus in 2012 is the future of content curation, the evolution and its impact on how we utilize and digest data in our business and personal lives. How will curation be perceived in 2012 and what will the monetary value be for content curation?
Having said that, this is what particularly caught my attention:
Information Doesn’t Want to be Free– In 1984 at a Hackers Conference, Silicon Valley futurist Stuart Brand was the first to use the phrase: “Information wants to be free” in response to a point made by Apple co-founder Steve Wozniak but continued
“On the other hand, information wants to be expensive, because it’s so valuable.
**"The right information in the right place just changes your life."
**This set the stage for an entirely new era of free-thinking “free” advocates"
****My commentary: One of the reasons trusted content curators will become a very valuable asset to the information economy:
****"There is always a cost to “free.”
****While it may not extract a payment from your bank account, there is always a “time” cost involved.
****Without some amount of friction, the volume of information you have to sift through skyrockets and even with good search technology, your time-costs climb dramatically.
****The days of “free” thinking are numbered. Look for this mindset to shift over the coming years. More details here. This article is from 9/2/2011 - Two things that caught my attention....
**While it is true that the Internet is eliminating many of the gatekeepers, people trying to break into a field without going through gatekeepers find it far harder to gain credibility and foster a “trust” relationship with their audiences.
****In the end it still boils down to trust. Can I trust the person I am reading or listening to? Are they an accurate source of information? Will it be worth the time and brainpower I’m investing?
Curated by Jan Gordon covering "Content Curation, Social Media and Beyond"
Read full article here: [http://bit.ly/sreMX5] Via janlgordon
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![Social Consumers and the Science of Sharing [INFOGRAPHIC] | A New Society, a new education! | Scoop.it](https://img.scoop.it/ywVdN2O8fBzCSBKcjyIAaDl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
This post is from Mashable and it has valuable information for your brand marketing strategy. It tells you what your social consumer is most influenced and much more.
"This is an excellent article and a great analysis of the new age, social consumer segmentation. says Chris Abate and I must say I agree with him!
The emphasis on search as being still the main way people research products might be a reality but it’s fast being challenged by social, word-of-mouth referrals from the people we trust must in our lives, our friends/family.
The advent of Sponsored Stories in Facebook’s new plans will continue to erode the dominance of search as the means by which people research products as prep for purchases."
Intro:
If you’re buying a car, do you check Facebook? Or do you read up on Kelley Blue Book values and scour the company website for every spec, from horsepower to miles per gallon?
What about music — do you check Top 40 radio charts or scope out what your Facebook friends are actually listening to on Spotify?
Social media has infiltrated the purchasing funnel, helping consumers make informed decisions, from what to have for lunch to where to go on vacation. Depending on the decision, sometimes you turn to your social graph, and sometimes you turn to Google.
****So, as a brand marketer, you want to know what online channels you should be targeting in order to reach the perfect audience for your product.
But regardless of what kind of consumer you’re trying to reach or what you’re selling,
****your SEO better be top notch — search is the most important influence on the web.
The infographic, featuring data from M Booth and Beyond, analyzes the differences between high and low sharers and various purchasing decisions, helping brands to understand how should be targeting consumers.
You'll find some amazing statistics this is definitely worth your time.
Curated by JanLGordon covering "Content Curation, Social Media & Beyond" http://mashable.com/2011/10/25/social-consumer-sharing-infographic/
Via janlgordon
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If you’re not sure if you committed 1 of the 9 deadly marketing sins, then you should pay close attention to this infographic. It may just get you out of marketing purgatory.
If you’re not sure if you committed 1 of the 9 deadly marketing sins, then you should pay close attention to this infographic.